Here’s a nice weekend treat for you! For the weekend we are reducing many styles to ONLY £10!
Yep, grab a bargainous dress before they sell out, including all the below dresses and many more – click here to see them all!
Mela Loves London Dresses – New In!
New in from our Mela Loves London range are these cute dresses, including striking monochrome stripes, a unique oriental bird pattern and a key trend for Spring/Summer 2012 – florals; so update your wardrobe for Spring and take at look at the whole range here. x
20% off S/S 12 This Weekend!
Here’s a warming thought to cheer us up this chilly day – for this weekend we are giving you a MASSIVE 20% OFF all our gorgeous Spring/Summer 2012 collection!
PLUS it’s less than 2 weeks until Valentine’s day, so if a date is on the cards for you, you’ve got the perfect reason to buy a new dress! Just type DATE20 at the checkout for your discount!
*valid on full price items only, expires Monday 6th February 2012.
New Mela Loves London Dresses!
This week we’ve had a lovely new delivery of  Spring/Summer 2012  Mela Loves London dresses onto Yumi Direct. Our sister brand is the home of wonderful patterns and cute shapes, such as the new lines you can see below.
We have a great range, from vintage inspired abstract and zig zag prints to unique tropical birds and delicious cherries! And to make it even better they are all bargains – staring at only £25!!
up to 70% OFF SALE NOW ON
Yep, we’ve now launched our up to 70% off Sale, with DRESSES FROM AS LITTLE AS £5!!
Get over to our sale page and get shopping right away before the bargains sell out!
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£10 Mela Dresses in our Sale!
We have a New Year’s treat for you, dresses from our super-cute Mela Loves London range are now ONLY £10!!! Shop Here.
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Massive Winter Sale!!!
Our huge Winter sale has begun – dresses FROM £10, up to 60% off coats, top, skirts and dresses, grab a bargain quick before they sell out!!! SHOP HERE NOW!!!
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Perfect Party Dresses from Mela Loves London!
Whether its’ your Christmas party next week or you are already thinking about the perfect dress for New Year’s Eve, our Mela Loves London range has some super-cute dresses, at a super-cute price! All of the below beauties clock in at under £30!
 
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New Mela Loves London Dresses!
Our Yumi Direct website is also home to our sister brand Mela Loves London, it’s high fashion at great prices, all of the below new in styles are under £30!! So if you’re looking for a feminine floral dress or a more racy lacy one for a Christmas, they’re all there.
Have a look at more styles here.
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Get Victoria Beckham’s Posh Look
Since becoming a fashion designer, Victoria Beckham never looks less than super-stylish, mainly wearing her own creations. Her dresses have been praised by the fashion world for being easy to wear and chic, but if you cannot afford the hefty Victoria Beckham price tag, fear not, you can get her look with our Mela peplum red dress for a tiny fraction of the price. Click here to get the Posh look.
